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Make Creative Asset Pipeline for Marketing Campaigns
Turned spreadsheet entries into finished, delivered Canva designs without a designer touching the file.
Challenge
The client, a marketing agency, had designers spending hours manually managing campaign assets — building each design from scratch, exporting it, uploading it to shared drives, and logging the delivery link by hand.
Resolution
- Built a Make workflow that creates a Canva design automatically from each new Google Sheets entry
- Exports the finished design and uploads it straight to Google Drive
- Logs the delivery link back to Google Sheets automatically, with no manual input
- Connected creative production directly to campaign management, fully automated end to end
Impact
- Turned a manual design request into a finished asset without a designer opening Canva
- Gave campaign managers the latest creative ready to go, automatically
- Built a live asset library that updates itself with every new campaign
Stack
Tools used: Make, Canva, Google Sheets, Google Drive
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